TEAM SUSTAINABILITY
We’ve hired a dedicated Sustainability Designer who will oversee research and development for all of our sustainability goals.
PUT TO GOOD USE
In order to use up leftover fabric and trims, we use these materials to create our fit samples whenever possible. 100% of our Spring ‘21 prototype samples used leftover materials.
LIGHT FOOTPRINT
To reduce our carbon footprint, we produce our garments in only two countries and two factories - one for our RTW collections and one for #FLLforVS - rather than spreading production across several factories and countries. Check out our factory page here!
CERTIFIED LOVE
We are GOTS and GRS certified for our recycled and organic materials. We also ask that each fabric vendor provides us a certification for any such claim.
PRINTS PLEASE
We use digital printing almost exclusively since it is more sustainable than screen printing. With digital printing:
✔️ we’re reducing fabric waste
✔️ our fabric doesn’t need as many wash and rinse cycles and there is less wasted surplus ink, which means less chemicals in our waterways
✔️ there are no screens or colorant baths that require cleaning and no setup equipment which often goes into landfills
CIRCULARITY
We’re moving away from traditional polyester and transitioning to recycled polyester to avoid creating new waste. We’re giving already existing material new life which lessens greenhouse gas emissions and ensures a more circular lifespan for a garment. However, since recycled polyester still sheds some microfibers, we are now carrying Guppyfriend Washing Bags (https://forloveandlemons.com/products/guppy-friend-white). These bags reduce the fibers they shed, and trap those that do.
MOVING IN THE RIGHT DIRECTION
We’re opting to use viscose and rayon where we can since they are made from cellulose fibers - wood pulp to be exact. We realize this isn’t the most ideal option, but as we evolve our sustainability efforts, a step away from traditional polyester is a step in the right direction.
LEANING INTO LINEN
Linen is made from flax plants and uses less water than traditional cotton to create fiber. We want to transition to using organic linen wherever possible.
FINISHING TOUCHES
We’ve partnered with GRS-certified sustainable trim vendors to source better options for garment lining, buttons, zippers, drawcords and all other garments detailing. OUR GREEN INITIATIVE
We are now also partnered with Route’s Green Package Protection, a package protection solution that helps cover your order in the event that your order gets lost, stolen, or damaged while in transit while also protecting the planet.
Every time you add Green Package Protection to your order, Route donates to support an agroforestry initiative that removes CO₂ from the air and promotes a flourishing ecosystem.
Route is covering the cost to neutralize shipping emissions when you add "Green Package Protection" at checkout. "Green Package Protection" Shipping includes package protection at the same cost as before, with the additional benefit that your shipment is carbon neutral. By adding Green Package Protection to your cart, you're automatically taking instant climate action – no donation required.
Route has partnered with Patch, a carbon credit marketplace, to facilitate the purchase of carbon credits to neutralize your emissions. Carbon credits represent a certified unit of carbon removal or avoidance delivered by environmental projects that can be purchased to naturally remove carbon from the air. Patch is a high-integrity carbon removal project that is vetted and certified by organizations like Gold Standard, Verra, Climate Action Reserve, and The American Carbon Registry.